Writing

Drafted with AI. Reads as you.

Read enough AI-written pages and you start to spot them in a line or two. We went looking for exactly what gives them away, then built Studio around it.

The problem

You can spot it in a sentence.

So can your customers. If your payroll page says what every other payroll page says, they have no reason to call you over anyone else.

  • “Plays a crucial role.” “The heartbeat of your business.”
  • “More than just a tool.” Everything in threes.
  • An opening that announces what the article will do.
  • Every sentence the same length, every paragraph the same shape.
  • A tidy moral at the end of every section.
  • Nothing in it that only this business could have said.
The model

So we worked out what a person does instead.

We took apart writing people choose to read and machine prose nobody does, drew on the guides editors and AI detectors use to tell them apart, and wrote down exactly what separates the two. Studio writes to it.

  • Specifics only someone who was there could give, like what one job cost, told once.
  • A view: what the owner thinks, what they wouldn’t do, a thing they got wrong.
  • An uneven shape: a short paragraph that is just a fact, a digression that earns its place, an ending without a moral.
  • Rhythm: a short sentence where a fact needs to land, a long one where a thought needs room.
  • Two voices: stories and opinions in the owner’s own words, instructions kept plain.
The check

Then we built a judge.

It has three parts, and all three run on every final draft.

It reads for the tells

Stock phrases and flat rhythm give machine writing away. We count them per thousand words, so a long piece can carry one slip. A habit fails it.

It judges blind

A separate AI, told nothing about who wrote the draft, decides whether a person did, and points to the lines that gave it away.

It checks your facts

Every figure and name in the draft has to come from you. One we can’t trace to your interview holds the draft back.

The proof

How we tested it

We gave the judge writing whose author we already knew. Paul Graham and Joel Spolsky on one side; on the other, payroll and water-heater articles that read as if nobody wrote them. It told them apart every time, and a judge from a second AI company agreed. Competent trade columns landed in the middle, which is about where they belong.

Then we put the leading AI models through it. Only Claude, writing from a real interview and revising against what the judge found, wrote drafts that read as a person’s. So that’s what Studio writes with.

In Studio

The judge reads your draft before you do.

It starts with an interview. We ask for what only you know, like what you charge or a job that went wrong, because a model can’t know those things and a reader notices when they’re missing. Then Studio drafts from your answers.

A draft that falls short is revised against what the judge found before you see it. You get the verdict and the lines that held it back.

Give it four facts and you’ll get a thin article. The judge will say so, too. We’d rather tell you that than pad it with things you never said.

No check can prove who wrote something, and the judge is an AI too. A pass means the draft reads as if a person at your business wrote it, and says nothing you didn’t tell us. You still read it and publish it yourself.

Write the next one with your own facts.

Give us your web address. We’ll read the site and suggest your audiences, and the first visibility check is on us. After that, nothing spends credits until you say so.

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